What Are B2B Leads? (Communities - Activities)

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What Are B2B Leads?


In B2B lead generation, B2B leads is a business term given to those people who have been identified as potential customers for your business. They can be categorized as those who would likely find value in using your product or service.

Marketing-Qualified Leads
Marketing-qualified leads, or MQLs, are targeted leads who are deemed very likely to become paying customers. The qualification is based on the engagement that the MQL has had with your business’s marketing efforts.

Sales-Qualified Leads
Sales-qualified leads, or SQLs, are MQLs who have progressed along the sales funnel and are deemed to be ready for engagement with your sales team. To be designated as an SQL, the lead must have shown intent to buy your company’s product or service.

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Target State: California
Target City : Newark
Last Update : Sep 04, 2023 6:17 AM
Number of Views: 90
Item  Owner  : Badhon_DM
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2024-05-07 (0.616 sec)