Advertising Industry Still Lacks Adequate Representation of Black Talent (Communities - News & Events)

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Advertising Industry Still Lacks Adequate Representation of Black Talent


The Association of National Advertisers (ANA) has highlighted a significant disparity in the representation of African Americans in the advertising industry compared to their population in the U.S. According to a recent report by the ANA, Black individuals constitute only 7.2% of the workforce in advertising, while they make up 12.05% of the national population. This data, derived from analyzing the ethnicity and gender information of over 27,000 individuals from more than a thousand ANA member companies, points to a larger issue of ethnic diversity decline in the industry, from 32.3% to 30.8% over the past year, despite previous gains.

The gender diversity within the industry remains relatively high, yet the drop in overall ethnic diversity raises concerns, especially in light of the advertising industry’s outward promotion of diverse marketing campaigns. This contrast suggests that efforts toward Diversity, Equity, Inclusion, and Belonging (DEIB) may be more pronounced in external marketing strategies than in internal hiring and retention practices.

For more details please visit our website - https://hrviews.com/2024/07/18/advertising-industry-still-lacks-adequate-representation-of-black-talent/


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Target State: California
Target City : Carlsbad
Last Update : Jul 22, 2025 7:15 AM
Number of Views: 29
Item  Owner  : hrviews
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2025-07-31 (0.495 sec)